Cosmetics

One year in: The Science Bit’s greatest hits

I am generally nonplussed by birthdays. And I realise that blog posts about blog posts can sometimes be boring. However, as I’m an obsessive hoarder and a data geek, in this case I am going to make an exception. You see, The Science Bit is one year old today. That’s […]

L’Oréal are at it again

L’Oréal are at it again. Today the UK Advertising Standards Authority have once more come down hard on one of their advertisements, which has now been banned. The ad was deemed flawed in one pretty critical respect. It was flagrantly — and knowingly — dishonest. In pushing its Revitalift anti-wrinkle cream, […]

No, you are NOT worth it

When it comes to questionable science claims in advertising, you rarely need to look further than the cosmetics industry. Just two weeks ago, two magazine advertisements by French cosmetics giant L’Oréal were banned by Britain’s Advertising Standards Authority following a complaint by a Member of the UK Parliament. The ASA found that L’Oréal […]