As slogans go, the BBC News’s “Floss for Fertility” was definitely the catchiest. It was certainly more pleasing to the ear than alternatives such as “Brush Regularly to Get Pregnant” (as appeared in the Times of India) or “Women Who Want to Get Pregnant Need to Clean Their Teeth” (from […]
Year: 2011
An age-old problem: Public relations as science
There is no doubt that in our increasingly image-conscious and superficially focused times, age discrimination presents a creeping civil rights problem. The tendency to judge the professional and social worth of a person on the basis of his or her apparent age can present artificial barriers to employment and respect. […]
Stop the spread of the ecological fallacy
Have a look at this recently launched public health campaign, pithily titled “Stop the Spread“. It aims to address the problem of overweight in the general population. Co-ordinated by Safefood, the statutory body responsible for the promotion of food safety in both the Republic of Ireland and Northern Ireland, the […]
Wake up and smell the…woahhh!
Let’s get the controversy out of the way first. In the interests of full disclosure, I need to reveal an interest. I consume coffee. There. I’ve said it. Now you may think there is nothing particularly strange about that. After all, some 80% of the world’s population consume caffeinated products every […]
Sit down while I explain…
In case you haven’t heard, tobacco smoking is very bad for your health. In fact, it is extremely dangerous. It is associated with an astoundingly morbid gallery of adverse consequences, including a quadrupling of cardiovascular disease risk, a quadrupling of stroke risk, at least a dozen-fold increase in lung cancer […]
This week’s carcinogen: Your mobile phone
So it looks as though we are all going to die. Again. This time it’s our mobile phones that are going to kill us. And who says so? Well, exactly. As in, the WHO says so. In a news story that has captured the imagination of cancer obsessives around the […]
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Where I speak to colleagues in the Swedish parliament…
