Well, guess what. Only yet another cosmetics advert has been pulled. A cosmetics advert? Pulled? Honestly? Gee whizz. I am in total shock here. I mean, how could this possibly have happened?! It truly does beggar belief. This time, it’s an ad… Read More ›
Dodgy advertising
Keeping it light
I had the privilege of visiting India the other week. Seriously, no kidding, I totally did. To an outsider India is a highly complex and puzzling place, a complete assault on the senses, and so thought-provoking as to leave your brain sore. On… Read More ›
One year in: The Science Bit’s greatest hits
I am generally nonplussed by birthdays. And I realise that blog posts about blog posts can sometimes be boring. However, as I’m an obsessive hoarder and a data geek, in this case I am going to make an exception. You… Read More ›
L’Oréal are at it again
L’Oréal are at it again. Today the UK Advertising Standards Authority have once more come down hard on one of their advertisements, which has now been banned. The ad was deemed flawed in one pretty critical respect. It was flagrantly… Read More ›
Are Cambridge University Press now promoting Scientology?
Have a look at the screenshot of this South Korean website and tell me which British book publisher whose overseas operation you think it represents: Let me give you a hint. It’s not Oxford University Press. Confused? Well, let’s park… Read More ›
Kindle bargain: Whopping discount on science publishing sensation!
The world of book publishing is a notoriously fraught business, with science and academic books suffering particularly badly in today’s marketplace. Where once books were sold primarily in specialist stores operated by sole traders, the emergence of the major book… Read More ›
No, you are NOT worth it
When it comes to questionable science claims in advertising, you rarely need to look further than the cosmetics industry. Just two weeks ago, two magazine advertisements by French cosmetics giant L’Oréal were banned by Britain’s Advertising Standards Authority following a complaint by… Read More ›
An age-old problem: Public relations as science
There is no doubt that in our increasingly image-conscious and superficially focused times, age discrimination presents a creeping civil rights problem. The tendency to judge the professional and social worth of a person on the basis of his or her… Read More ›
Stop the spread of the ecological fallacy
Have a look at this recently launched public health campaign, pithily titled “Stop the Spread“. It aims to address the problem of overweight in the general population. Co-ordinated by Safefood, the statutory body responsible for the promotion of food safety… Read More ›
Why is this paper still cited?
What’s the most cited academic paper on complementary and alternative medicine (CAM)? Is it an evidence-based trial demonstrating the efficacy of a particular therapy? Is it a systematic review of a collection of efficacy literature? Is it a paper that… Read More ›
“Racecardgate” on Storify
This is a slightly unusual format for a post on this blog, but I thought it was worth recording for posterity. It concerns the rather bizarre suggestion made yesterday by some UK-based homeopaths about a good way of defending homeopathy… Read More ›
Towards a quantum Theory of Everything (including dirty dishes)
Perhaps few words in contemporary science have been abused as much as “quantum”. Simply put, a quantum is the minimum amount of an entity that can actually do anything. One example is a photon, which is the minimum amount of… Read More ›
The Babel Fish Dilemma: Talking Science with Non-Scientists
Last night I gave a public lecture in Dublin for the Irish Skeptics Society, entitled “The Babel Fish Dilemma: Talking Science with Non-Scientists“. The Irish Skeptics, under the leadership of psychologists Paul O’Donoghue and Nóirín Buckley, have been organizing a… Read More ›
A fishy tale: Omega-3, Alzheimer’s, and IQ
The Irish Times’s tolerance for pseudoscientific health claims has been discussed here before. This week, as if responding to an impulse, the Times again published a controversial health story under the guise of grassroots health activism. On this occasion, the… Read More ›
The BMA’s dodgy claim about British GPs and CAM
Providers of complementary and alternative medicine (CAM) are always absolutely thrilled whenever real medical doctors claim to support their activities. Such support from authentic physicians constitutes a highly persuasive form of community advertising. Therefore, the fact that an entire organization… Read More ›
The science of tea: News-reporting as PR
Consider this slightly cumbersome headline in the last Saturday’s Daily Mail, located in the newspaper’s Health section: “Take time for tea and give your brain a lift as well as reduce tiredness”. The story refers to a new research paper… Read More ›
“Menopause relief: Do not use if pregnant”
Recently, I came across this product available for over-the-counter sale. It was one of a number of herbal remedies, each targeting different ailments, that were available at this premises. I was immediately struck by the information on the label. As it was… Read More ›